Воркшоп Інше Effective Writing for Corporate Communications 2023

Corporate communications often neglects the desires of customers. Effective communications captivate customers and foster brand engagement. Unfortunately, marketing materials often only target internal stakeholders. This workshop covers crucial elements for developing successful corporate communications, such as writing styles, audience-centric language, and an efficient approval process. It is a condensed version of the ANA's "Effective Writing for Corporate Communications" workshop.