Retail chains can share their observations and expectations for their branded products. We welcome international corporations, smaller private label producers, and companies seeking to establish their presence in retail chains. Private label products account for 19% of the FMCG sector, with significant growth in Poland last year. The private label market in Poland from July 2021 to June 2022 was valued at PLN 39.95 billion. Buyers consider themselves smart shoppers, regardless of location or income.
