The UTECH MEFPU Expo, organized by Media Fusion and Crain Communications, is the only dedicated exhibition and conference for technical foam and polyurethane in the region. It serves as a platform for leading and emerging brands to showcase their innovations and technologies to potential business partners worldwide. The event brings together manufacturers, suppliers, and buyers of foam and polyurethane materials, products, technologies, and services. The first edition of the expo was a great success, offering visitors the latest solutions and networking opportunities. Our participation in the expo was a fruitful experience for all involved.