PREMIUM is the international industry platform for exclusive menswear, womenswear, contemporary fashion, progressive sportswear, designer denims, promising newcomers, shoes and elegant accessories. On the ground of STATION-Berlin are presented more than 1,200 collections In order to meet the high expectations of the market the brand mix is curated anew every season. With 20% new collections, PREMIUM continously presents the most sought-after collections worldwide. By now, PREMIUM has become a mainstay of Berlin Fashion Week and is the only trade show in the world to combine fashion and lifestyle from the high-end segment in this magnitude and quality. PREMIUM is for „professionals only” and an absolute MUST for every international buyer.