‘PreConnect’ is the Virtual Event Series of Pet Fair South East Asia, the ASEAN-edition of the Asia Pet Alliance (APA), Asia’s largest innovation hub for the global pet industry with shows in Shanghai, Beijing, Guangzhou, Chengdu, and Bangkok. Pet Fair SEA provides international pet brands with a strategic market entry and market expansion platform for South East Asia’s fast-emerging markets. Featuring a dedicated regional Hosted Buyer Program, Pet Fair SEA unites South East Asia’s key pet industry distribution and retail players. With Thailand ranking the 4th largest pet food exporting country worldwide, the show furthermore serves as a Global Sourcing Hub for Private Label Petfood. Pet Fair SEA takes place at BITEC Exhibition Center in Bangkok, Thailand from February 16-18, 2022.