Taking place every October in Earl’s Court, the Cycle Show is the UK cycle industry’s premier exhibition and in one of the most important and influential events in the international cycling calendar. As a high-end showcase for the new season’s bikes and accessories, it caters for a wide range of interests: road racing, mountain biking, trials, kids, and commuting. The show aims to encourage people to reduce their carbon footprint, translating awareness of environmental issues into a healthy lifestyle change.